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welcome to the collective

We’re a retail brand consulting agency helping passionate entrepreneurs connect the dots with their growth strategies.

Tap in for tailored consulting services and accessible education specifically designed to address the unique challenges of launching & growing your own retail brand.

we’ve worked with brands from startup to big box including…

rāv collective is made up of a power team of industry experts that anticipates their clients’ needs and stays 10 steps ahead to ensure seamless execution of project deliverables. “

- Tori Nichel, Founder of Maison Black.

rāv collective is a

black women-owned

retail brand consulting agency

& education platform

We’ve created an oasis called The Collective for the global majority* and women-owned businesses to share knowledge and resources from the retail industry.

We’ve built brands and businesses in nearly all retail segments and are dedicated to applying this expertise to these small businesses.

* Not sure if you heard, but we’re not the minority anymore! And there has never been anything minor about how we show up and show out!

meet the squad

Office besties turned brand consultants

We left corporate behind because we wanted to do more to support Black-owned and women-led brands

Together we have combined 30+ years of experience across various retail segments, offering strategic guidance in areas like merchandising, creative projects, product development, and more.

join the collective •

join the collective •

tailored 1:1 brand consulting

Ideal for new and established small businesses that need more than a one-size-fits-all for their brand’s growth strategies.

the collective method

TCM is a suite of courses designed to give you everything you need to build and position your product-based brand strategically.

the strategy sesh

The Strategy Sesh is a 6-hour strategy sprint for ambitious entrepreneurs who want to build their brand from a personalized roadmap designed to fit their brand’s needs.

“They are truthtellers, thought partners, and deliver solutions with insightfulness, directness, and warmth.

rāv connected the dots to make transformational changes to improve how my business operates. Yes, we had an initial project scope, but in our workings, they recognized other deficiencies and helped to navigate solutions like a true partner would.”

- Marcus Alexander, CEO and Creative Director of Marcus Alexander

don’t go leaving empty handed


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